Client: Suck Yeah
Agency: Diablito Design Group
Role: Creative Direction
With the growing number of wussy “rock” t-shirt companies out there something needed to be done.
Evan Starkman and Kenny Santucci, of MTV’s Road Rules/Real World challenges etc., came to Diablito for help to create a powerful, in-your-face brand that would kick the Ed Hardy wannabe’s to the curb.
We started out by developing them a kick ass logo (they liked ours so much they asked for one similar). Then we worked together to create a line of shirts that were featured on MTV’s The Ruins episodes in late 2009.
We look forward to a lot more great projects and fun times with these guys.
